Sony's best techThe Sony BRAVIA KD-55XH9505BU 55" Smart 4K Ultra HD HDR LED TV takes your home viewing to the next level. Its Full-Array display adjusts the brightness and contrast in different sections of the TV, so you always get the perfect balance on screen.Its X1 Ultimate processor gives you ultra-detailed pictures with enhanced colours. It even upscales older favourites to near-4K HDR quality. And with TRILUMINOS you get natural looking colours that are deep and bright.Made for actionFrantic football matches, fast-paced films, speedy video games - whatever's on your TV you want it to run smoothly. The BRAVIA KD-55XH9505BU makes sure your picture doesn't skip a beat thanks to X-Motion Clarity tech behind the screen.Content galoreNetflix, Prime Video, YouTube - you can watch all your favourites directly on your TV with a press of a button. With Chromecast and AirPlay you can play straight from your tablet or smartphone, load up apps on the big screen, or show off your favourite photos. And don't forget you've still got BBC iPlayer, ITV Hub, All 4 and the rest to catch up with - it's even easier to find the shows you've missed by scrolling back through the YouView TV guide.Smart voiceWith Google Assistant built-in, controlling your TV just got that much easier. You can change channels, load apps, even see what the day's weather is - just by using your voice. And if you've got other smart home gadgets at home you can sync them up and control them through the TV too. So sit back, pick a movie and dim the lights - all by talking to your TV.________________________________Please note: Freeview and some apps & services are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available.